Effective Date: January 1, 2026

Midnight Rodeo Wichita Falls, operated by Akbar, Inc. (“we,” “us,” or “our”), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you interact with our website, services, and communications.

Information We Collect

We may collect the following information when you interact with our business:

Personal Information

• Name

• Email address

• Phone number

• Reservation or ticket details

• Payment information when applicable

Usage Information

• Device type and browser

• Website activity and interactions

• General analytics data

Communication Information

• Messages, inquiries, and support requests

• Event registrations and attendance details

How We Use Your Information

We use your information to:

• Provide reservations, ticketing, and event services

• Respond to customer service inquiries

• Send important updates related to your interactions with us

• Deliver event announcements and relevant notifications

• Improve our website, services, and customer experience

• Maintain records of communication preferences and consent

SMS Messaging & Data Protection

By providing your phone number and opting in, you agree to receive text messages from Midnight Rodeo Wichita Falls. These messages may include customer service responses, event announcements, reservation confirmations, ticket confirmations, and related updates. Message frequency may vary.

You may opt out at any time by replying STOP. For assistance, reply HELP or contact us at [email protected] or 1-940-283-5232.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Text messaging originator opt-in data and consent will not be shared with any third parties, except for aggregators and providers of the Text Message services necessary to deliver messages.

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

We maintain records of opt-in consent and comply with applicable regulations, including the Telephone Consumer Protection Act (TCPA).

Data Protection

We implement reasonable safeguards to protect your information, including:

• Secure systems and access controls

• Data encryption where appropriate

• Ongoing monitoring and updates

While we take reasonable steps to protect your information, no system can guarantee absolute security.

Cookies & Website Tracking

We may use cookies and similar technologies to:

• Improve website functionality

• Understand user behavior

• Enhance user experience

You may disable cookies through your browser settings.

Your Choices

You may:

• Opt out of SMS messages at any time by replying STOP

• Unsubscribe from emails using provided links

• Contact us to update or correct your information

Updates to This Policy

We may update this Privacy Policy periodically. The most current version will always be posted on this page with the updated effective date.

Contact Information

Midnight Rodeo Wichita Falls
Akbar, Inc.
4701 Jacksboro Hwy
Wichita Falls, TX 76302

Phone: 1-940-283-5232
Email: [email protected]